Archive for the
‘Educational’ Category

Madame Nooriah Woozeer, a marketing consultant and the Marketing Director at Primonial REIM, delivered an excellent training session for the Chinese private enterprise delegation.

Madame Nooriah Woozeer provided insights into the development of marketing in France, the trends for 2024, digital marketing, the primary challenges facing current marketing, and the corresponding strategies.

Nooriah Woozeer stands out as a results-driven marketing and communications leader, bringing robust expertise to B2B sectors, particularly in financial services and real estate. Renowned for consistently surpassing targets and propelling revenue growth, she is recognized for her prowess in steering thought leadership initiatives and positioning brands as authoritative voices within the real estate sector.

Under the organization of the SEAECE Association, from November 5th to November 10th, 2023, the Guangzhou Financing Lease Industry Alliance delegation visited financial institutions and financing lease companies in Germany and France, including the German Federal Financial Supervisory Authority (Bonn), Deloitte’s German headquarters in Dusseldorf, KNS Lease Company in Paris, Le groupe La Centrale de Financement Company in Paris, etc.

The Guangzhou Financing Leasing Industry Alliance was established in December 2013. The Alliance’s mission is to build an information exchange platform between the government and enterprises, as well as between enterprises. Its objectives include promoting national laws and regulations, disseminating government incentives, collecting and organizing the needs of Alliance member units, publishing tender projects, showcasing enterprise demand information, facilitating project connections and business cooperation, and serving as a bridge and link for enterprise alliance, with the aim of promoting the continuous growth and strengthening of financing leasing companies in Guangzhou.

During their visit, they discussed the conditions and procedures for investment companies to obtain financing lease licenses in Germany and France; European carbon reduction financial policy support, including cross-border business of carbon emission rights financing lease; the current situation of the European green financing lease industry, including innovative models, standardized products, and applications of green financing lease; significant impacts of changes in laws and policies in Germany and France on financing lease businesses, as well as factors to consider in conducting cross-border financing lease business; and shared relevant cases and experiences.

On October 16, 2023, a delegation of dentists from various clinics in China participated in the International Dental Seminar on Implantology at the University of Rome. The conference was led by two dental professors and doctors who presented the latest developments in the field of dentistry. Professor A. Pilloni introduced « Biology & Surgery of the tissues in Implantology, » while Dr. P. Simeone presented « Implant-Prosthetic Planning and Rehabilitation concepts.

The lecture examines the diagnostic and clinical criteria in patient candidates for fixed prosthetic rehabilitation with implants. Part of lecture was dedicated to the periodontal examination of the patient in which will be critical the long-term implant success. Participants received a wide overview on implant-prosthetic rehabilitation principles, in order to be able to plan and restore any clinical implant cases, with low risk of complications.

Under the organization of the SEAECE Association, the Hangzhou Xizi Elevator delegation visited German technology and industrial manufacturing companies in Europe.

Headquartered in Hangzhou, Zhejiang province, XIZI UHC is a large enterprise group that spans across multiple industries, with manufacturing as the core. The businesses include elevator and elevator components, boiler, aerospace, parking system, crane, steel structure, real estate, commerce, finance agriculture and investment. In 2017, XIZI UHC is listed as one of the Top 500 Chinese Enterprises.

Hangzhou Xizi Elevator Delegation exchanged insights with these German companies in the field of intelligent production, learning how top German manufacturing industries utilize artificial intelligence to optimize production, maximize production efficiency, and shift production methods from mass production to personalized customization.








On October 16, 2023, the « China in Intangible Cultural Heritage – Chaozhou Intangible Cultural Heritage Masters Forum » was held at the Wang Zhiwen Ceramic Micro-Caligraphiy Art Museum. The forum was organized by Guangdong Guiyuan Culture Communication Co., Ltd., co-sponsored by the Sino-European Education and Culture Exchange Association and hosted by the Wang Zhiwen Ceramic Micro-Calligraphy Art Museum.

Intangible cultural heritage artists who participated in this forum included Wang Zhiwen, a ceramic micro-book craft artist; Kang Huifang, a national-level intangible cultural heritage inheritor of Chaozhou embroidery; Xie Hua, an inheritor of Chaozhou pottery hand-pulled vermilion clay pot; Cai Zhenrong, a senior Chaozhou cuisine chef; Yan Yijue, a Zen painting artist. Ms. Sun Yiwei, the President of the Sino-European Education and Culture Exchange Association (SEAECE), delivered a speech, introducing how she promoted the works of Wang Zhiwen, the ceramic micro-book craft artist, in Europe, as well as her plans to promote the works of Chinese intangible cultural heritage masters in Europe thereafter.


Zunyi Vocational and Technical College is a public full-time general vocational college that integrates agriculture, commerce, science, engineering, and literature. The delegation comes from the Automotive Engineering School of Zunyi Vocational and Technical College. The Automotive Engineering School has more than one thousand students and has a dual-teacher team consisting of safety assessment engineers, research associate, and engineers. Now the School has five majors: automotive inspection and maintenance technology, new energy vehicle technology, automotive marketing and service, automotive application and maintenance, and automotive electronics technology.

In January 2019, the State Council of China specifically issued a national vocational education reform implementation plan, proposing that vocational education and general education are two different types of education and have equal importance. Since the Reform and Opening Up, vocational education has provided powerful talents and intellectual support for China’s economic and social development. As China enters a new stage of development, industrial upgrading and economic restructuring continue to accelerate, the demand for technical personnel in all industries is becoming increasingly urgent, and the importance of the role of vocational education is becoming more and more prominent. However, compared with developed countries, and with the requirements of building a modern economic system and building a strong country in education, there are still many problems in China’s vocational education, such as inadequate system construction, vocational skills training base construction needs to be strengthened, insufficient motivation for enterprises to participate in teaching, and uneven quality levels of school and personnel training. The report pointed out that without modernization of vocational education, there is no modernization of education. Therefore, a number of vocational education reform programs have been proposed, one of which is to promote the integration of industry and education, and the dual education system between the enterprises and schools.

This time, the delegation wanted to know the system and philosophy of vocational education in France, because vocational education in France is very advanced which combines education and employment, and it is a dual system or apprenticeship system. In France, in addition to theory classes, there are also classes in factories, combining theory with practice. Students may sign the internship at the factory, and also sign directly a contract with the company, they can directly work there after graduation. The delegation met with Mr. Olivier FRANÇOIS, the President of Caf-Carrosserie, and Ms. Lardé FRANÇOISE, the President of Château d’Épluches High School, to learn about the vocational education of the automotive industry.

Château d’Épluches High School is an automotive and transport high school based in Saint-Ouen-l’Aumône with about 70 years of history. The main training majors are engines and auto mechanics CAP, metal structures CAP, transport handling warehousing CAP, engines and auto mechanics Bac-Pro, metal structures Bac-Pro, transportation handling warehousing Bac-Pro etc.

The topics with the high school were learning about the school, understanding the concepts and methods of vocational training in Frace, exploring the possibility of training the teachers from the Automotive Engineering School of Zunyi Vocational and Technical College in Château d’Épluches High School and the possibility of the student exchange program, and cooperation between research teachers. The two sides talked also about the development of the French automotive industry and the possibility of cooperation in automotive engineering.








High Fund (Guangzhou) Equity Investment Fund Management Co., Ltd. is China’s top real estate private equity asset management company, has two private equity management licenses. It won  » 2017-2018 Top Ten Investment Institutions in China’s Real Estate Industry « . The company has cooperated with large real estate developers such as Greenland Holdings, Shimao Group, Evergrande Real Estate Group, Country Garden etc., and has issued more than 30 fund products.

In November, the delegation of High Fund visited SBS Swiss Business School, REYL Bank and Vistra in Switzerland, to learn about the performance and development of the private equity industry and real estate market in Europe.

SBS Swiss Business School is a private business school located in Zurich with affiliated campuses in all over the world. SBS is a management institution dedicated to preparing students for the careers of the global economy. It offers programs specialized in International Management, Finance, Marketing and other fields. It was awarded as « Most innovative Business School in Switzerland ». SBS delivers undergraduate, graduate and doctoral programs such as Bachelor, Master and Doctoral degrees.

Active in the areas of consultancy and investment for private and institutional clients, the REYL Group distinguishes itself by its entrepreneurial and responsible independence and its constant quest for innovation. It helps to focus on providing effective solutions rather than selling undifferentiated products, forming partnerships rather than one-way relationships, personalizing while covering the world and acting with five complementary lines of business: wealth management, entrepreneur & family office services, corporate advisory & structuring, asset services and asset management.

Vistra Group is a global independent provider of trust, fiduciary, corporate and fund services. Its expertise and hands-on approach helps clients’ businesses run smoothly. Its 4,500 professionals working across 45 jurisdictions throughout all over the world maximize the global potential of businesses, funds and portfolios, providing the confidence and clarity they need. Vistra consistently delivers solutions with unrivalled speed and accuracy, which allows its clients to stay ahead of the game, always.



Yunmiki is a biotechnology company registered in Hong Kong. It is committed to biotechnology research and development. Its products include lipstick, mask, cream, etc., which effectively improve the skin condition.

In November of this year, Ms. Wen Wen, the Founder and Chairman of Yunmiki, led about 70 employees to visit in Paris, the delegation visited many well-known skin care companies, and invited the Director of Marketing from Dior to presenter at the University of Paris Diderot. In this event, the Director introduced the development history and brand culture of Christian Dior, and also its marketing strategy. The group has learned a lot about marketing.

China Continent Property & Casualty Insurance Co., Ltd (CCIC) was set up in Shanghai on Oct 15th 2003. It’s a national property & casualty insurance company that is officially approved by the State Council and China Insurance Regulatory Commission (CIRC). It belongs to China Reinsurance (Group) Corporation and is the only subsidiary that specialized in non-life primary insurance.

In October, the delegation from CCIC has visited in Germany and Luxembourg for business events. They has met with KPMG, GTAI, Bitbond, Chubb, Auxmoney, Vistra, Bafin, and House of Training. Through these meeting, the delegates learned more about the german risk control, audit, consumer finance, P2P loans, blockchain, big data and technological innovation.

KPMG Luxembourg’s local offers specific services for all the sectors, like public tenders, public performance audit, european funds, data security ans protection, accountability of EU funding, accounting & Financial reporting etc.

Auxmoney was founded in 2007 to revolutionize the way people borrow money. It’s a German online P2P loan market, focusing on private and consumer loans. Auxmoney has created more than 465 million euros in consumer loans, with 99 million euros in 2015 alone. Auxmoney is currently one of the largest P2P lenders in Europe.

BaFin is one of the largest financial supervisory authorities in Europe. With its more than 2,600 employees, BaFin takes an industry-appropriate and risk-oriented approach to supervision on the basis of recognised European supervisory standards. BaFin is a reliable partner in the area of policy formation, supporting the ongoing development of regulation. BaFin ensures the stability of the largest financial market in continental Europe. Frankfurt am Main is the heart of this market and is also home to the European Central Bank, the Single Supervisory Mechanism and the European Insurance and Occupational Pensions Authority.

Chubb is the world’s largest publicly traded property and casualty insurer. With operations in 54 countries, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients. As an underwriting company, it assess, assumes and manages risk with insight and discipline. It services and paies its claims fairly and promptly. It combines the precision of craftsmanship with decades of experience to conceive, crafts and delivers the very best insurance coverage and service to individuals and families, and businesses of all sizes.

GTAI is the central point of contact for German foreign trade. It’s like a facilitator who supports German companies in their international business activities and foreign companies looking to locate to Germany. With its recognized service profile, it wants to permanently establish itself as a brand and competent partner and promote Germany’s image as a business location through targeted marketing activities.

Vistra Group is a global independent provider of trust, fiduciary, corporate and fund services. Its expertise and hands-on approach helps clients’ businesses run smoothly. Its 4,500 professionals working across 45 jurisdictions throughout the Americas, Asia Pacific, Europe and the Middle East maximize the global potential of businesses, funds and portfolios, providing the confidence and clarity they need. Vistra consistently delivers solutions with unrivalled speed and accuracy, which allows its clients to stay ahead of the game.

Bitbond has pioneered financial markets with Germany’s first Security Token Offering (STO). It received BaFin approval for its tokenized bond in January 2019. Benefit from the technology and expertise that it gained. Take advantage of the battle-tested platform to serve the clients and raise capital in the most efficient way possible.

Created in 2015 by the Chamber of Commerce and the Association of Banks and Bankers, Luxembourg (ABBL), the House of Training’s vocation and main mission is to offer professional continuing education to meet the needs of the Luxembourg economy. Its offer aims, on the one hand, to support business leaders in their process of creation, recovery and management by offering them training courses focused on their specific needs. On the other hand, it is also addressed to the employees of these companies, wishing to develop their knowledge and skills and to evolve in their professional life.